enterprising britain – the regional pitch
as promised, here’s the story…
once scarborough was on the yorkshire & humber shortlist for the enterprising britain awards, it had to present to a regional panel of judges. we were invited to design a visual presentation and i was asked if i would be one of the presentation team in order to talk about our story of relocating electric angel to scarborough.
we suggested that a typical powerpoint presentation wouldn’t allow the trio of presenters to speak freely, plus the judges had already got ‘the facts’ on the written entry submission – what was needed now was to present a human face to the story and let personalities shine through. so we put together a smoothly evolving series of images that formed a visual backdrop while people spoke. the sequences of images were relevant to what each person was saying, adding context and telling a linear story, from scarborough’s initial heyday, through it’s loss of confidence and to its current reinvention and regaining of self-belief.
this freed up the three of us to talk in a more relaxed way and respond to the reactions of the judging panel. seems that it did the job. we were declared the most enterprising place in yorkshire and the humber. and that’s really when the real work started…
