well not so much a rough, rather a prelude to the ‘clean it up’ signs we’ve been comissioned to design as part of a revamp to public information notices in the borough. this is the doggy poop design adapted to an A3 poster to promote biogdegradable dog mess bags. the permanent signs will probably be the same format as the antisocial drinking signs i blogged about a few weeks back on which the illustration will have a tighter crop and bleed off the sign (which looks best. it just wouldn’t work like that on A3).

the same idea follows as with the drinking sign - the illustration is almost entirely constructed from letterforms just with bits deleted and some straight lines connecting them. you can probably spot the capital ‘B’s for his legs, the ‘U’ for his tail and of course the asterisk for his, ahem, bottom. i’m kinda pleased at using eszett’s for ears - you usually only see these in the german language these days but were regularly used in english until about the 18th century (gotta confess i only learned this recently. if you’re intrigued you can read more about eszett’s on wikipedia. go on - you know you want to.)