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fine art degree show 2014

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we were delighted to again be invited to design the brochure for the end of year show for the fine art degree at yorkshire coast college / university of hull.

working with the graduates and listening to their needs & ideas we arrived at a series of 12 cards -one representing each exhibitor- that could be bound as a set but would individually have a useful life beyond the exhibition as promotional cards for each artist.

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the exhibition runs until 13 june so if you want to take a look, get your skates on!
photographs of artwork by the artists, printing by mcray press.

a sixty-watt las vegas

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we were approached by valley press to design the cover of this collection of poems by local poet mike di placido with the brief to ‘do something different to our usual’ – valley press founder, jamie mcgarry, usually designs the covers (and a lovely job he does too) and this was the first time the publishers had used a design agency.

the title refers to scarborough seafront and mike was keen to have a visual reference on the cover. we offered several ideas and the final design was arrived at through discussion and a little on-screen tweaking in our studio with mike and jamie. the rich black background is a continuation of the rear cover photograph and the metallic effect on the typographic title is actually an enlargement of part of the photo of the coloured amusement lights of the title reflected in the tide. the book launch concluded with mike reading his poem from which the title is taken at the same spot from where we had taken the photograph.

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it’s quicker by tram

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some photos of the completed mural including the obligatory press shot being taken in which we pretend jason is just adding the finishing touches to indicate the scale of the artwork – the resulting photo was used in the yorkshire post just before christmas: artists celebrate resort’s timeless appeal. the mural was commissioned by the central tramway company who suggested the idea of a view of the bay and some possible straplines. they approached us just as i was preparing for my talk on the golden era of railway posters & the east coast of yorkshire at scarborough art gallery and this seemed the perfect opportunity to create a homage to one of my design heroes – tom purvis.

purvis was one of only four artists paid a retainer to work exclusively for the london & north eastern railway in the 1930s and produced a series of iconic images that helped establish the yorkshire coast’s seaside image. his genius was in being able to express a sense of place and experience in striking images of flat colour. to my mind his work has never been bettered. rather than just copy one of purvis’s designs we suggested a contemporary scene inspired by his ‘east coast joys’ series. we couldn’t hope to produce anything to purvis’s standard but hope this serves as a tribute in the town whose image he helped create. the public response has been fantastic – we’re currently producing some postcards of the artwork which will be available from the tramway station.

here’s jason of sign experience actually painting the lettering instead of just pretending. the typeface is gill sans and was the house typeface for the LNER and subsequently british railways – the same face we used in the paved artwork on the former scarborough-whitby railway line. thanks to jason for again realizing one of our designs with his immaculate brushwork.

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